Example:

We found that a CTA banner in our client’s mobile app was too hard to tap on, which resulted in fewer users clicking on it and completing the target action.

Result:

The client learned that they can make the whole banner area clickable and emphasize the CTA button so that more users notice it.

Example:

We analysed our client’s user sessions, product metrics, customer reviews, and help desk inquiries.Based on it, we found the most popular button and suggested making the most out of it.

Result:

Our client learned that they can make the button bigger to make it more accessible and get happier users.

Example:

We identified the key steps in the customer journey for different user segments of our client, did customer development (custdev), and usability testing.

Result:

The client received a list of barriers to purchase in their CJM, which can now timely fix within their mobile app.

Example:

Our UX experts studied the apps and websites of our client’s competitors: tested online services for measuring space and revealed the most common measuring methods and their accuracy.

Result:

The client received a set of best industry practices which they can proceed from to give their product an edge over competitors.

Example:

We redesigned the home screen to suggest our client how to improve UX, incorporate payment history and quick payments to boost their in-app transactions.

Result:

Our client received a list of redesign suggestions for enhancing UX/UI, illustrated with real visual examples of UX/UI.